{"title":"The First Moon","description":"\u003cp\u003eFour Indian scent memories. One First Moon.\u003c\/p\u003e\u003cp\u003eExplore Raat Rani, Khoya, Pehli Baarish and Pehla Nasha in full bottles, discover all four through the Discovery Ritual, or choose the Festival Pack for gifting.\u003c\/p\u003e","products":[{"product_id":"raat-rani","title":"Raat Rani","description":"\u003cp\u003eThe queen of the night refuses to bloom until dark, then perfumes an entire street. Saffron and cardamom open into night jasmine, smoked oud, vanilla and sandalwood. Twelve hours on skin, built for Indian heat. Unisex and unapologetic about it.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52451436167466,"sku":"AMV-RR-100","price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/raat-rani.jpg?v=1788340053"},{"product_id":"khoya","title":"Khoya","description":"\u003cp\u003eThe mithai counter as fine perfume. Pistachio and milk reduced slowly until golden, threaded with saffron and finished with clean sandalwood. Khoya means both the sweet and the state: to be lost.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52451436429610,"sku":"AMV-KH-100","price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/khoya.jpg?v=1788339775"},{"product_id":"pehli-baarish","title":"Pehli Baarish","description":"\u003cp\u003eThe first rain of the year hitting earth that has waited all summer. Genuine copper-distilled mitti attar carries the petrichor, with khus vetiver and a mineral rain accord. Petrichor, bottled honestly.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52451436462378,"sku":"AMV-PB-100","price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/pehli-baarish.jpg?v=1788340211"},{"product_id":"pehla-nasha","title":"Pehla Nasha","description":"\u003cp\u003eThe first intoxication, bottled. Kannauj rose distilled as ruh gulab, warmed with honey and amber, held down by musk and cedar. Heady, romantic and unforgettable.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52451436495146,"sku":"AMV-PN-100","price":1299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/pehla-nasha.jpg?v=1788340349"},{"product_id":"the-discovery-ritual","title":"The Discovery Ritual","description":"\u003cp\u003eAll four scents of the first moon in 9ml each: Raat Rani, Khoya, Pehli Baarish and Pehla Nasha. Enough of each to wear properly. The price is fully redeemable against your first full bottle.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52451436724522,"sku":"AMV-DR-04","price":649.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/the-discovery-ritual.jpg?v=1788340496"},{"product_id":"first-moon-reservation","title":"First Moon Prebook","description":"\u003cp\u003eYour bottle from the first run, at the prebook price. Rs 1,299 for a 100 ml bottle that will be Rs 1,999 after launch; Rs 649 for the Discovery Ritual; Rs 4,799 for the Festival Pack of all four. Prebook holders are shipped first when the First Moon releases on the Diwali amavasya, and every prebook is refundable in full on request any time until dispatch.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"100 ml bottle","offer_id":52451437052202,"sku":"AMV-RESV","price":1299.0,"currency_code":"INR","in_stock":true},{"title":"The Discovery Ritual","offer_id":52535520166186,"sku":"AMV-RESV-DR","price":649.0,"currency_code":"INR","in_stock":true},{"title":"The Festival Pack","offer_id":52535520198954,"sku":"AMV-RESV-FP","price":4799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/first-moon-hero-square.jpg?v=1788340634"},{"product_id":"the-festival-pack","title":"The Festival Pack","description":"\u003cp\u003eAll four scents of the First Moon, in full 100 ml bottles: Raat Rani, Khoya, Pehli Baarish and Pehla Nasha. The queen of the night, the sweet that means lost, the first rain, and the first intoxication.\u003c\/p\u003e\u003cp\u003e400 ml of parfum at 20% concentration, 10 to 12 hours on skin. Four matte black bottles in one box, made to be given on the darkest night of the year. Diwali falls on amavasya; this is the gift built for it.\u003c\/p\u003e\u003cp\u003ePrebook price Rs 4,799 for the set, against Rs 7,996 if bought one by one. Ships with the first run, before Diwali. Refundable in full any time until dispatch.\u003c\/p\u003e\u003cp\u003eOne bottle tells you what we do. Four tells you why.\u003c\/p\u003e","brand":"AMAVAS","offers":[{"title":"Default Title","offer_id":52467848347946,"sku":"AMV-SET-04","price":4799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/files\/hf_20260908_135701_ae5ef323-ff60-40b8-83b4-6f5e4cd58445.png?v=1788876015"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1016\/7795\/7418\/collections\/first-moon-hero-square.jpg?v=1788963172","url":"https:\/\/amavas.beauty\/collections\/the-first-moon.oembed","provider":"AMAVAS","version":"1.0","type":"link"}